What is Alt Text?

Alt text stands for alternative text or alt attribute. The alt text is used in HTML and XHTML formats to specify text for an image on a web page. When images are turned off on a visitor’s web browser, this alt text description is generally visible when visitors move their cursor over the place where the picture should be. A small box with the alt text will appear for the visitor to read a description of the picture. This tag is also very important for visually impaired Internet users , because it allows them to read the alt text out loud through a special Software.